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| Joined: 27 Jun 2013 |
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skirts and wedges hard to avoid,[link widoczny dla zalogowanych]
At Water Tower Place in Chicago,[link widoczny dla zalogowanych], shoppers used to rely on anchors such as Macy's or the American Girl Place for children's clothing. Today,[link widoczny dla zalogowanych], adult stores such as Billabong and Adidas have added kids' lines,[link widoczny dla zalogowanych], said Katie Lindsay, marketing manager.
"As times have evolved, the products that they're making for children are also evolving," Lindsay said. "I think moms want the opportunity to dress their children exactly how they're dressed."
But while Cagner insists that Synclaire Brands goes to great lengths to design shoes that look like women's but keep little girls in mind,[link widoczny dla zalogowanych], companies that don't make the same efforts - or,[link widoczny dla zalogowanych], even worse,[link widoczny dla zalogowanych], go out of their way to push the envelope - have become a common complaint among parents.
Jennifer Gersten of Barrington Hills,[link widoczny dla zalogowanych], Ill.,[link widoczny dla zalogowanych], was alarmed when she began taking note of the short mini-skirts and midriff-baring tops sold at her 9-year-old daughter Eleah's favorite stores.
"I have to go shopping without her so I have a little bit more control over what she is drawn to," said Gersten."It's not her fault. She also recommends developing clear-cut wardrobe rules for your family,[link widoczny dla zalogowanych], explaining not just what your kids can't wear - but also why.
"Pay attention to what you're allowing on a regular basis," Ashley said. "When is your daughter being sexualized by the clothes that she wears when she's not even aware that's going on?"
Keeping your own standards in mind is important, especially because at today's stores, the styles can pull you in when you least expect,[link widoczny dla zalogowanych], said Kristi Stec,[link widoczny dla zalogowanych], 31,[link widoczny dla zalogowanych], of Chicago.
Earlier this summer,[link widoczny dla zalogowanych], Stec took her 3-year-old daughter to a popular high-end children's clothing store in search of shoes. At first, she was tickled to find a pair of wedge-heeled sandals next to the store's regular Mary Janes and sneakers.
But when she fastened them to Savannah's feet, Stec knew her daughter was years away from runway looks.
"You definitely get tempted,[link widoczny dla zalogowanych]," Stec said. "But she couldn't even walk in them. She doesn't care what her image is. She's not trying to attract boys. She just wants to have fun."
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