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Flapsole Sneakers
29 viewsAdded by Toughpigs
Flapsole Sneakers is a short film created by Jim Henson in the late 1960s. [1] The short satirizes Henson's own extensive work in commercials, in much the way that fellow entertainer-slash-ad man Stan Freberg routinely savaged the advertising industry, even after he'd become a participant.
In particular, the short spoofs the then prevalent use of jingles,[link widoczny dla zalogowanych], announcers,[link widoczny dla zalogowanych], and images of housewives or children to sell products which often bore frankly absurd names. The short also experiments with montage, stop-motion animation, and rapid-fire editing,[link widoczny dla zalogowanych], all of which could also be seen in Time Piece. The increasingly insane advertising approaches and the use of pop-art elements is particularly reminiscent of the second Wilson's Meats meeting film. Both Juhl and Henson are heard as voice-over announcers.
Summary
The film runs a gamut of products,[link widoczny dla zalogowanych], presented in quick succession,[link widoczny dla zalogowanych], but begins as an advertisement for Flapsole Sneakers (a pun on flat sole shoes). It commences with shots of moms,[link widoczny dla zalogowanych], dads (Jerry Juhl and Frank Oz),[link widoczny dla zalogowanych], and kids (the Henson offspring) shouting their respective labels beneath animated screen text. The Flapsole jingle, based on the vintage Pepsi-Cola tune, insists that the footwear hits the spot (literalized by a cutaway to a red circle on the floor labeled "Spot,[link widoczny dla zalogowanych]," which is then hit with a variety of shoes). All of the subsequent ad copy, until the final line,[link widoczny dla zalogowanych], rhymes with "spot." Goofball Cereals (narrated by a nasal Juhl and with Jane Henson as one of the happy eaters) follows,[link widoczny dla zalogowanych], and then an elegant font for Dandy Diapers.
Stop-motion animation is used to manipulate the various colorful Cavity Candies,[link widoczny dla zalogowanych], eventually forming a man's smile (and then cutting to a smiling Juhl with black teeth). Then Jim Henson and a lady friend clink glasses to drink Vita-Juice, announcing "Let's have a shot!" An animated construction paper pistol obliges them, shattering the glasses. For Tippy Toys, Brian Henson rides a bouncing rocking horse variant before painfully tumbling off. In an appropriate transition, the next spot is for Boo-Boo Bandaids,[link widoczny dla zalogowanych], as Lisa Henson wears a bandage over a large,[link widoczny dla zalogowanych], bloody wound (but impishly sticks out her tongue anyway).
For the final gag,[link widoczny dla zalogowanych], promoting Sandpile Mutual Funds,[link widoczny dla zalogowanych], Cheryl is seen surrounded by all of the preceding products (save the bandaids, which conspicuously adorn face and arm). She gleefully tosses a pile of money into the air. This perhaps indicates the very real purchasing power children had, indirectly, through pressuring their parents to buy cereal or toys. However, it also ranks with the similar playful jabs at money or capitalism as seen in Time Piece or as stated point blank in the meeting films.相关的主题文章：
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